Leader communication
« Previous EntriesPerception is everything
Thursday, February 25th, 2010The perception a company creates in the minds of customers and employees alike can make or break the relationship. Communicators work so hard to build perception – call it the brand promise – but are we spending enough time ensuring that actual behavior matches the perception?
United Airlines tries to create a perception of value, as [...]
Teach others by doing
Tuesday, January 26th, 2010We talk a lot in communication about behavior. My focus is on the behavior of internal stakeholders. I don’t really think there is much reason for internal communication to exist beyond driving desired and necessary behavior.
Sometimes the best way to help internal stakeholders, namely employees, to understand what behaviors are required is to show them. [...]
Rehearsal makes perfect for a video newbie
Tuesday, September 15th, 2009On Friday I did a new post on the Communitelligence Communication Skills blog about the rehearsal I did with a client new to video production. I encourage you to read it to learn some new tips about how to make such a rehearsal work really well for you.
In addition, I wanted to add some comments about [...]