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Business goals drive social tech investments

Tuesday, September 28th, 2010

This fall is a big speaking season for me. I’ve got four conferences/workshops in a two month period. I am speaking for ALI for the first time. Here’s the title and description: Using Strategic Business Goals To Guide Social Technology Investments For Improved Communication Results Does your organization have a social channel that isn’t supporting [...]

Recognizing the right change/success

Thursday, May 27th, 2010

I think of great blog content at the least opportune times. I stand in the shower considering a client challenge and think: that would make a great blog post. I’m driving in the car thinking about a new communication tool when I think: that would make a great blog post. I’m engaged in an activity [...]

What’s the value of strategic communication?

Wednesday, January 13th, 2010

Check out my musings on the Communitelligence Communication Skills blog on my shock that people still don’t assume that a strategic approach is better than a tactical one. They still have to ask the question. I suppose it should be no surprise. But it does make me weary.

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