measurement
What’s the value of strategic communication?
Wednesday, January 13th, 2010Check out my musings on the Communitelligence Communication Skills blog on my shock that people still don’t assume that a strategic approach is better than a tactical one. They still have to ask the question. I suppose it should be no surprise. But it does make me weary.
Measurement skills
Friday, May 29th, 2009I just posted a new blog post on Communitelligence’s Communication Skills blog about measurement skills. Let me know what you think.
I wanted to add a note here for my regular readers about the tools. As part of our upcoming launch, we’ll make three measurement tools available:
Communication Measurement Plan – to help you put your initial [...]
What to do with the commentphobics
Monday, April 20th, 2009Forrester research says that 25% of online adults in the U.S. are critics [source: Groundswell] – those who comment on, rank, or rate content. The question is: how do they comment?
In the case of this blog, comments don’t generally show up in the comments section of the blog itself. No. Instead, I get comments via [...]