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What to do with the commentphobics

Monday, April 20th, 2009

Forrester research says that 25% of online adults in the U.S. are critics [source: Groundswell] – those who comment on, rank, or rate content. The question is: how do they comment?
In the case of this blog, comments don’t generally show up in the comments section of the blog itself. No. Instead, I get comments via [...]

Communicating subconsciously

Tuesday, February 3rd, 2009

I loved Liz Guthridge’s recent post about Tomas, her darling dog who recently died of cancer. It made me think of the funny things our dog Guthrie has learned over time without so much as a word from us. That’s right – zero verbal communication to get these behaviors.
When my husband gets the barbecue lighter [...]

Be succinct for success

Monday, December 15th, 2008

Why are we compelled to write too much? I am sometimes accused of writing too little – assuming my readers know what I am thinking and omitting valuable insights.
But the vast majority out there write too much. I had a blog entry submitted from a client for review recently – it was 1,500 words long! [...]

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