Writing
« Previous Entries Next Entries »Best practices for web content
Tuesday, June 8th, 2010Great web content is elusive for most. But, at its core it involves just a few small, yet consistent areas of focus. For the past several weeks, we have been involved in helping a client with their HR content. In preparation for migration to a new intranet platform, they’ve asked us to rewrite, edit and/or [...]
What to do with the commentphobics
Monday, April 20th, 2009Forrester research says that 25% of online adults in the U.S. are critics [source: Groundswell] – those who comment on, rank, or rate content. The question is: how do they comment? In the case of this blog, comments don’t generally show up in the comments section of the blog itself. No. Instead, I get comments [...]
Communicating subconsciously
Tuesday, February 3rd, 2009I loved Liz Guthridge’s recent post about Tomas, her darling dog who recently died of cancer. It made me think of the funny things our dog Guthrie has learned over time without so much as a word from us. That’s right – zero verbal communication to get these behaviors. When my husband gets the barbecue [...]
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