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Social networking: help ‘em connect

Wednesday, February 3rd, 2010

“I just want to know who does what, how I can reach them and that they can help me get my job done.” Such are the sentaments of the majority of the people I ran through intranet usability testing and focus groups recently.
“I want to network in my organization,” said one participant.
Everyone wants to know [...]

Stop talking “social media” … and “podcasting” and “blogging”…

Thursday, September 24th, 2009

Earlier in the summer a client asked us to bid on their enrollment project. We did, and they went wild for one of our suggestions: the “multi-media series.” What is a multi-media series you ask? It’s a podcast.
If I had used the word podcast, the client would have gone running for the door. I never [...]

Do you match your persona?

Thursday, May 7th, 2009

In the past several weeks I’ve had occasion to meet some people I previously only knew on Twitter. It’s always interesting to meet face-to-face after building a virtual relationship. I mistakenly read in so much from how they communicate online. Then, bam! Here comes the “real” person.
In one of those examples from the past few [...]

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