Stop talking “social media” … and “podcasting” and “blogging”…
Thursday, September 24th, 2009Earlier in the summer a client asked us to bid on their enrollment project. We did, and they went wild for one of our suggestions: the “multi-media series.” What is a multi-media series you ask? It’s a podcast. If I had used the word podcast, the client would have gone running for the door. I [...]
IT as strategic partner – leadership op for communicators
Tuesday, July 14th, 2009I just did a new post on the Communitelligence Communication Skills Blog. We’ve been doing a lot of work lately with IT professionals and last week a colleague put out a query about working with IT. It is obviously a hot topic. Some of what I talk about in my post is reflected in this [...]
Courage is the key
Thursday, June 11th, 2009An attendee in a session at this week’s IABC world conference said “all our employees want us to allow blogging. I just ignore them. What do I tell them?” A colleague e-mailed me about using Twitter. She was shocked that people were following her even though she hadn’t done a single update. “Help! What do [...]
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