Social technology that solves business problems
Wednesday, February 24th, 2010I’ve been working with a client to help them think about social technology from the perspective of business problems and needs. This is tough for the IT people who like shiny things.
To help the client team reset their thinking, I created a written framework for them that illustrates how organizations use different social technologies to [...]
Social networking: help ‘em connect
Wednesday, February 3rd, 2010“I just want to know who does what, how I can reach them and that they can help me get my job done.” Such are the sentaments of the majority of the people I ran through intranet usability testing and focus groups recently.
“I want to network in my organization,” said one participant.
Everyone wants to know [...]
Stop talking “social media” … and “podcasting” and “blogging”…
Thursday, September 24th, 2009Earlier in the summer a client asked us to bid on their enrollment project. We did, and they went wild for one of our suggestions: the “multi-media series.” What is a multi-media series you ask? It’s a podcast.
If I had used the word podcast, the client would have gone running for the door. I never [...]